The brightest O-class star in the night sky

A hunter, a belt, and the tools on it

Orion's belt is three stars in a line: Alnitak, Alnilam and Mintaka. Alnitak sits at the eastern end of it, and it is the brightest O-class star in the night sky — the hottest and most luminous class there is. The hunter carried his tools on that belt, and the name was chosen for what an agency should be: the toolbelt a business reaches for, not a slide deck about transformation.

So we equip businesses with the tools to compete: a presence you can measure and systems you can run, both maintained by the team that built them. Two Orions stand on this site, one on a building site and one on a ward, because those are the two markets we know from the inside; the same tools go to any operator who needs them.

Who we are

Operators, not a metaphor. We built a 144-product bilingual catalogue site from its first commit, watched it go dark to search, audited our own work and brought it back with a content API, an admin dashboard and lead attribution. We migrated an Arabic mental-health network off classic ASP and Angular onto Next.js with a Java API. We built a turnkey Meta ad platform whose AI voice agent calls each lead and books the callback. We built the scheduling, patient-form and catalogue domain of a clinic platform and a clinic website with session booking, which is where our custom clinic management systems for doctors come from. And we build and market our own clinical documentation product, from the Rails pipeline to the instrumented funnel. The stack is Next.js, React, Node, Rails, Java and Python, and whichever CMS the client is on. The full stories are on the projects page.

What we are for

Make the business findable and measurable online, and turn the knowledge that lives in people's heads, voice notes and spreadsheets into systems the business can run itself, with AI kept inside five checks the client can read. Then stay and maintain it.